What is the MCEO project?
Mick: It's Kweli working as not only an artist and emcee, but as the CEO of Blacksmith as well. This project is about not just the music business, but the business of music.
Kweli: I had to master the language of business in the same way I have mastered lyricism in order to keep bringing it the way I want it brought. Being MCEO is just a continuation of who I am as an MC.

So who is all on this project?
Mick: Obviously, Talib. Jean Grae. Strong Arm Steady. Kweli and a vocalist most people will remember, Res, have a new group called Idle Warship. And some guests are on the project as well...Joell Ortiz, Planet Asia and a new group I'm working with called Fly Union.
Kweli: I know that held up against this other stuff in the market, my crew will shine bright...the entire Blacksmith movement!